An iconic landmark since 1976, the Atrium is an office complex located in the heart of the Zuidas, the vibrant business district in Amsterdam. It is an impressive architectural ensemble that consists of three fully renovated existing towers, two new towers and a vast underground parking. With its glass walls and its characteristic design, the Atrium offers 60,000 m2 of contemporary office space with a focus on entrepreneurship, hospitality, sustainability and well-being. A place where you can work, meet and relax optimally.


Icon Real Estate invited Crozzroads to design custom interactive tools that would make the Atrium and its facilities accessible to business audiences in order to deliver real-time information about the complex, enhance its exposure and increase rental and sales. Among key concerns making the complex layout and its potential clearly understandable for companies was essential as well as offering a realistic visualisation to identify the functions and accessibility between the different buildings through all levels.


Following the conception of a realistic 3D model of the Atrium from 2D maps and DWG files, Crozzroads designed an interactive layer to transform the original 3D model into a dynamic availability tool. The obtained interactive 3D model allowed the development of several additional applications, using advanced 3D plates to provide dynamic insight into all buildings, levels and floor plans.

ClientIcon Real Estate
SectorReal estate

Customised interactive tools with the power to engage audiences and accelerate business deals.